How it works
The virtual course format is three weeks long and it includes six class meetings (1-2 hours long), and two 1:1 instructor check ins (15-20 minutes). Class meetings will conducted via Zoom, and participants are also expected to conduct 30 customer discovery interviews by video or phone conference.
During the first three sessions, teams learn how to:
- Identify their top customer segments
- Develop hypotheses about the value proposition they offer each segment
- Learn how to find and effectively interview potential customers about their problems/needs.
Over the next two weeks, teams work to speak with 30 potential customers. Each week they join a one-hour video conference call with instructors to check-in, share progress, and receive coaching.
The program wraps-up with a final virtual session during which teams present their findings, get more coaching, and learn about progressing their ideas with the help of additional NSF I-Corps and other entrepreneur programming.